Major Giving

At Great Giving, we understand that money is not a dirty word. We understand it is a means to an end.

Quite simply, without it, your charity will not fulfil its goals.

Knowing who to ask, how to ask and when to ask is a specialised process.

Having the skills for a successful ‘ask’ can be a challenge for even the most seasoned professional let alone a novice lay leader

At Great Giving we start by identifying who should be asked.

Once the most appropriate audience are identified we help set up the ask for maximum results.

We empower you by ensuring the build up to the ask is effective. This can take place over hours, days or even years.

We then coach you to make an ‘ask’ in a way that is comfortable for both asker and giver.

We give you the back up tools – whether it is letters, marketing materials, films, speeches, events, presentations – whatever is needed to support a successful ask.

We ensure your message is compelling, your campaigns are targeted, your presentations are persuasive to MOVE YOUR DONORS TO GIVE.

We then ensure your donor stays with you by developing a donor stewardship programme.

The best Major Giving fundraising is about building relationships and is not a ‘smash and grab’.